Is Social Media the New SEO

Is Social Media the New SEO

SEO stands for search engine optimization. It is the process of getting more people at targeted web site, web page or in web search engine. Again social media like Face-book, Twitter, You tube does have a large effect on SEO. SEO is all about acquiring customers and increase website customer through valuable traffic. Social sharing is one of the best ways to do so. It helps to build new links. One of the many factors that contribute to a high ranking in Google’s SERP is how many link-backs your website receives. Unfortunately this factor is easily manipulated through black-hat-SEO techniques, such as keywords stuffing, invisible text and creating fake website that link back to the website you are trying to optimize. As a result, Google has instead chosen to look into social signals like tweets, face-book posts and so on, as a non-manipulated way of getting links. Gone are the days where you had to work hard creating “link juice”. Now social media and SEO can work together to give your website the link backs it needs. In simple terms, Google will rank your rank your blog posts and website higher if it sees that you are a credible source. In addition to determining credibility based on how many people link back to you, Google also consider your social media influence. How this is determined is based on many different factors that include relevance, reach and resonance. To see how you rank on those factors, ask yourself these questions, is your content relevant to your brand? How many people are you able to reach with your contents you are sharing on your social profiles? Are the people engaging with your content valuable to you? Whether if they are influential bloggers and brands. So you can not differ social media from SEO, they are under same umbrella and social media really is the new SEO.